Why Are My Views On TikTok Suddenly Dropping [Updated 2022]

TikTok is one of the social media platforms that have gained more popularity among the youth quicker than other popular social media platforms like Facebook, Instagram, Youtube, etc. Like any other social media platform, TikTok is all about likes, followers, and views. But users might get frustrated if they don’t understand the algorithm of TikTok and don’t get many views for their videos. So why exactly are your views on Tiktok suddenly dropping?

Your Tiktok video views usually drop suddenly because your content is sensitive or not engaging, or the video is stuck in review, or the video is longer than the actual length, or you’re new on Tiktok, or you’ve posted many videos at the same time, or you’ve posted at the wrong time, or your videos are shadowbanned.

In this article, we are going to learn about the potential reason and solutions to suddenly drop your views on TikTok.

Why Do Views Matter In Tiktok

Views play a huge role in TikTok because creators depend on views to earn money from the TikTok creator fund. Tiktok offers a creator fund to help incentivize its top tier of creators on the platform. There’s no set rate, but it ranges from $ 0.02 to 0.04 for every thousand views. Creators make residual income by posting high-quality videos.

How to Get More Views on TikTok (Vi...
How to Get More Views on TikTok (Viral Top 8 Tips)

For other users, Views are just an impression. The more engagements and views a TikTok video gets, the more likely it will be served to a larger audience and get more likes from it.

If your views are dropping, then you may also want to analyze the ForYou page ratio, read this article to understand the concept of the ForYou page ratio and how can it help you increase your views.

Reasons Why My Views On TikTok Are Suddenly Dropping?

Your TikTok videos are not getting views despite you trying your best in each video. Although you are brainstorming new content for your video, you still cannot get the expected views in your video.

So, let us discuss the potential reasons regarding views on your TikTok videos dropping.

New Updated Algorithm

Recently, TikTok has updated its algorithm and this is the main reason you are not getting views on your TikTok videos.

The effect of the algorithm in your video are as follows:

You’re A New User

If you’re a new user of TikTok, you must be wondering why you’re not getting views in your video.

Before the update, TikTok used to boost your first five posts, but it doesn’t do that anymore. Now, it usually takes 1-2 hours to boost your video and to get views.

Click here to read the article about how to increase views in a new account.

Time Required For Video To Boost

After the update of the algorithm, your video will take 3-4 hours to boost. You should be patient regarding your post and should focus on your next content.

Also, you need to find a perfect time to upload your TikTok videos. This article explains what is the best time for you to upload.

Your Content is Not Engaging

If your content is not engaging enough, you might lose most of the viewers. According to the updated algorithm of TikTok, you need at least 30-40 engagements to get a boost and to get viral.

If your video is not engaging you will not get any views that is why before posting any video you should ask yourself whether your video is engaging or not.

You can also engage your audience by replying to their questions with video answers, click here to know how can you answer your audience’s questions with a video.

The Post Needs To Be At least More Than 15 Seconds

Your post needs to be 13-17 sec long. However, it doesn’t need to be 1 minute long. Your video should be long enough.

Moreover, the new updated algorithm favors longer videos. So, you need to make your video long enough so that views in your video won’t drop. Just make sure, first and foremost, that you focus on creating videos that are lengthier than 15 seconds.

Content Is Stuck In Review

If your video is getting zero views there is a possibility that your video might be stuck in a review. The major reasons your videos are stuck in the review are as follows:

Posting Too Many Videos At Once

Sometimes even after 2-3 hours, your videos get zero views. This usually happens when you post too many videos at once, or you post your videos frequently.

Therefore, if you post too many videos at once it will take time for TikTok to check and review the content of your video and your videos get zero views.

You Post Mature Or Sensitive Content

If the content of your video is too sensitive, it will take time for TikTok to decide whether to post your video or not. Similarly, your content is shown with a trigger warning. Users who see the warning will be wary of it and might not click on the video and it lowers the views on your Tiktok videos.

Posting At A Bad Time

You can analyze all your posts and track the activity of your audiences. Moreover, it gives insight into at what time your audiences are most active.

When you know at what time your audiences are most active you can upload your video and can get views.

You Are Not Following Trends

TikTok trends play an important role in getting more views on your videos. If you are not uploading your video according to trend you might lose viewers.

Because nobody wanted to see the contents of two months old. So, you should focus and create content according to the current situation.

Read this article to know how to find trends that can give you more views.

Shadow Ban

If your viewers in TikTok are decreasing, it might have been because of a shadowban. Shadowbanning is the process of partially blocking the user from its content.

In the TikTok case, your uploaded videos might not have been reaching new users. Therefore, this might be the main reason your viewers are dropping.

In this type of situation, the only thing you can do is wait and have patience. The reason might be you have broken the community guidelines of TikTok through your video. As a result, they have shadow-banned your account.

Change In Tiktok Community Guidelines

Tiktok ensures that their space is safe to use for all individuals that create content on their application. This is why they have a set of community guidelines and also update these guidelines from time to time. If there is an update and your content violates it then your content may be set with a warning or be removed too. In such a case, your views are likely to go down.

Due To High Competition

Now that Tiktok has become a worldwide sensation, the number of users and content creators on Tiktok is high. So, for your content to catch the eye of viewers and gain a lot of views is a tough task from all the competition around the platform.

Copied And Poor Content Quality

Copying content and not creating fun original content will not get you far on the content creation road. As a viewer, no one enjoys recycled content or content that is not engaging. This is why creating copied and poor content will not increase your views on Tiktok.

This article will help you understand how you can increase your content quality.

Solutions To Fix Drop-In Tiktok Views

You can apply these solutions to increase your views if your view is dropping. The solutions are as follows:

Share Your Videos

You can share your videos on other social media platforms like Facebook, Instagram, Pinterest, etc. So that your friends or followers can follow your TikTok account.

You can share them like your stories on Facebook and Instagram every week. Linking your TikTok to your Instagram bio is also a good idea. Moreover, you should post on Pinterest. Because TikTok is quite popular on Pinterest.

However, you need to convert your Pinterest account into a free business account, then only you can post your videos.

Share Your Videos


To increase your views, you need to do lots of research and brainstorm your mind. So, you can generate creative ideas.

You need creative ideas and have to think out of the box to get viral on TikTok. Furthermore, it is really difficult to get viral with a new algorithm update.

You can introduce a new type of activity that eventually other users will follow and you will be viral. When you become viral other users will follow your account which will increase your views.

Also, increasing the quality of your TikTok also helps you in increasing the views. Click here to learn how to increase your TikTok quality.

Duet Videos

You can duet your videos with other popular users this will attract their fans to your video which can increase your views. Moreover, you can duet with your followers which will increase your engagement as well as viewers.

Using the Tiktok feature with other users will likely increase your views from the person you duet with. Recently, a new feature updated on the Tiktok application is the green screen feature. This feature lets you put your face or whole body in front of the screen for a view of another user and post reactions or other content. You can make use of this feature to engage with users too.

Duet Videos

Engage With Followers

You can engage with your followers and can increase your views in your videos. Engaging with your followers makes them loyal to you. Talk to the viewers, add their suggestions to your content and make it more engaging.

Moreover, they won’t miss any post which will increase your views. You can go live on TikTok and can interact with your followers. You can also comment on your followers in your post.

Choose a Niche

You can post as many videos as you like. However, in the end, your content matters the most to your audiences.

In TikTok, there are different types of genres available. You can make videos on what you are good at and choose among them.

For Example:

I love music and playing guitar is my favorite hobby. So, I can create my passion for music. I can play the guitar and make short videos.

Trending Videos and Hashtags

You can make videos related to trending videos and can add hashtags related to that topic. Trending videos increase the entertainment value of your videos.

Moreover, hashtags can attract other users of a certain niche. Hashtags make it easier to target a certain level of the audience.

This article will tell you how to find trending videos and hashtags that can increase your views.

Team Up With Other Tiktokers

You can team up with other TikTok users to increase your views. Because when you team up with other users you can attract their followers and can increase your views.

You can even get a shout-out from other users which can increase your views.

Use The For You Feature

If you are a new user and don’t have any idea about TikTok. You can use For You feature which can bring you new content.

The For You feature is a platform that showcases new user videos. Moreover, this feature is available on the home page with this feature you can learn from other users.

Don’t Add Too Many Features To Your Content

Being original in your content in Tiktok is important, however, some people make the common mistake of over-customizing their content. Sometimes, adding in all the features available makes your content more cluttered than entertaining. It is important to make sure you do not add in anything and everything just to make your content reach more viewers.

Also, periodic analysis of your video needs to be done to track the improvement. Click here to see how you can do it.

Do Tiktok View And Like Generators Work?

Some users may resort to using Tik Tok likes and views generators on the internet. If you see an advertisement of someone saying you’ll get 100k views in 1 hour, then don’t go for this. These are all scams. The basic answer is that Tiktok view generators from third-party applications do not work. So, instead of falling into that trap, you should focus on creating your original and different content to catch the eyes of viewers.

What To Do When You Have Views But No Likes In Your Tiktok Videos

Tiktok is a very crowded social platform so making your videos stand out and getting views and likes in every video can get a little hectic sometimes.

Therefore, the first thing you need to do is create a memorable username or profile that can be easy to remember. Set your profile privacy to a public setting, and build a niche with original content so that way your followers can recognize who you are and what you offer. And to get more likes and views on TikTok, make sure you stay on top-up trends. As a last resort, try to engage with other users by collaborating to reach a bigger audience and post frequently.

Also Read: Why Are My Likes Decreasing In Tiktok

Frequently Asked Question

How To Get More Views On TikTok After Posting

Just like all other social media platforms, TikTok has an algorithm that controls how many users will see your post. The solution to grow and get more views is to understand how the latest TikTok algorithm works. Optimize your content for the, “For You Page”. Use the latest features by using trending sounds and effects. Engage with users in your niche. Collaborate with other creators or duet and stitch your videos with popular creators to get a good hook and incentivize engagement.

The algorithm might be advanced, but the basics are simple. Primarily, focus on getting a high completion rate and creating multiple views on videos. Use a few of the tips and tricks above to grow on TikTok and maximize your engagement for your TikTok.

Why Don’t I Get Any Views On Tiktok?

You might not have gotten any views because of the algorithm that’s not working in your favor. The algorithm on TikTok favors users with more followers and more views, so even if you upload new content, it will be buried in the site’s search engine. Platforms like TikTok are designed to show content that is already popular with their audience, so your updates never get seen by people who don’t know about you already.

What Is The Fastest Way To Get Tiktok Followers

The fastest way to get TikTok followers is by establishing a unique niche. This can be done in many ways, for instance, through the use of memes, by making humorous comments about current events, or by posting videos that are novel and emotional. Viewers of TikTok are more likely to follow someone who can establish themselves with this type of content.

What type of content is popular on TikTok?

TikTok is a social media app that is popular for sharing short videos. These videos can be about anything, and many users use the app to share funny content or creative videos. Some of the most popular types of content on TikTok are lip syncing videos and challenge videos.


In conclusion, TikTok is one of the easiest social media platforms on which you can showcase your talent. You can even become popular with this application.

Thank you for reading this article. I hope after reading this article you have understood why your views are dropping suddenly on TikTok and how can you increase your views. If you have any questions regarding this topic you can write in the comment box down below.

Also Read: Likes Disappearing On Tiktok

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